Search results for "Search engine results page"
showing 3 items of 3 documents
Sixth graders’ evaluation strategies when reading Internet search results : an eye-tracking study
2018
Eye-tracking technology was used to examine Internet search result evaluation strategies adopted by sixth-grade students (N = 36) during ten experimental information search tasks. The relevancy of the search result’s title, URL, and snippet components was manipulated and selection of search results as well as looking into probabilities on the search result components was analysed. The results revealed that during first-pass inspection, students read the search engine page by first looking at the title of a search result. If the title was relevant, the probability of looking at the snippet of the search result increased. During second-pass inspection, there was a high probability of students…
Searching the Web for conflicting topics: Page and user factors
2013
Web users tend to search only the pages displayed at the top of the search engine results page (the 'top link' heuristic). Although it might be reasonable to use this heuristic to navigate simple and unambiguous facts, it might be risky when searching for conflicting socio-scientific topics, such as potential measures to reduce greenhouse gas emissions. In the present study, we explored the extent to which students consider other Web page characteristics, such as topic relevance and trustworthiness, when searching and bookmarking pages concerning a conflicting topic. We also examined the extent to which prior background knowledge moderates students' behavior. The results revealed that while…
Search Interfaces and Learning about Controversial Topics
2019
Search engine results pages (SERPs) are a frequent gateway to Internet content. Prior research has extensively documented strong effects of SERPs (e.g. rank order or the spatial distribution of the results) on users' attention to and selection of particular Web pages [1,2]. In the context of Web search, a common user behavior is the 'top link' or 'Google trust' heuristic, that is, the inspection and selection of only the first few search results presented by the search engine, without evaluating all other search results available. This heuristic behavior allows users to find information in an efficient way, as search engines tend to provide relevant documents on top of the list, especially …